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Google+ F.A.Q.

Dear Colleague,

Google+ is a new and important part of your overall Google search engine strategy. Participation even just a little bit on Google+ will make a difference in the quality and quantity of your website referrals. Here are some Frequently Asked Questions (F.A.Q.) I get asked (frequently) about Google+:

QUESTION: Can I register in Google+ AS my business?
ANSWER: Google's established convention is that you register as you, a person, not a business. Google plans to change this in the future, but for now, I recommend that you stick with the convention.

QUESTION: Then how can I promote my business on Google+?
ANSWER: Describe your business in the About section of your Google+ Profile and link to your website(s). Post your current projects to Google+ (at "Post") and +1 your associates.

QUESTION: Who should I put in my Circles?
ANSWER: I suggest that you include in your Circles your good clients, vendors and other significant associates. Thus will your real world business network be represented on Google+, and on Google the search engine.

QUESTION: How do I get people to put ME in THEIR Circles?
ANSWER: People will Circle you if you are active on Google+ and are already an asset to their business network. Circling is anonymous for each person, and therefore less important to your business development goals than a +1.

QUESTION: How do I get people to +1 my website?
ANSWER: Making a +1 is not anonymous. Every +1 is recorded in the Profile of the person that makes it. Therefore, people don't do it without good reason. I suggest that you +1 your good clients, vendors and other trusted associates. Send them an email with the text of your +1 comments, and let them know that you would be honored if they would +1 you back. (Note: If you +1 somebody, you can always edit or delete it later.)

Again, because it can't be said too often, the main purpose for you to participate in Google+ is to get MORE QUALITY, QUALIFIED REFERRALS from the Google search engine.

Best Wishes,

John M. Corbett, President
Corbett Research Group, Inc.
Florence, MA 01062